Mason

Mason is an AI technology designed specifically for brands and retailers to enhance their sales strategies. By offering personalized customer journeys and omnichannel playbooks, Mason enables businesses to increase sales revenue. Its advanced AI capabilities facilitate faster implementation and prioritizes data analysis to minimize issues like browse abandonment, while also capturing valuable zero-party data and boosting conversions all in one convenient platform.

Mason is equipped with three key features:

1) Revenue OS: This tool focuses on converting visitors into customers by creating individualized AI conversion journeys. It employs smart cross-selling and upselling techniques tailored to each visitor’s preferences. Additionally, it offers lightning deals that are timed strategically to maximize sales impact.

2) Engagement OS: This feature helps engage visitors at the right moment, capturing zero-party data using AI quizzes, welcome incentives, and other interactive methods. By combining effective communication strategies with data collection, businesses can establish a stronger connection with potential customers.

3) Store OS: This component aims to streamline processes and reduce the effort required to manage a store. Mason allows businesses to automate tasks such as monitoring product prices, inventory levels, and bestsellers in real-time. This not only increases add-to-cart rates but also accelerates the purchase process for customers.